EU Studios is a blockchain entertainment venture crafting original anime IPs, starting with Evul University and Whisps. The brand blends art, anime, fashion, and Web3 culture into immersive collectible experiences. Luneth 027 was commissioned to design its digital home, a website that mirrors EU’s creative energy while setting the foundation for its expanding universe.
EU Studios operates at the intersection of multiple worlds — art and technology, anime and blockchain, storytelling and collectibles. The challenge was to design a homepage that could represent this complex identity without overwhelming users. It needed to feel editorial yet digital, bold yet refined, with a visual rhythm that communicates both creativity and credibility.
Approach
We began by defining the site’s core feeling: an editorial window into a new creative world. Through close collaboration with the EU Studios team, we translated their artistic direction into a design language that felt futuristic and grounded. Motion and layout became key tools to convey story and atmosphere, guiding visitors through a seamless exploration of their IPs and projects.
Design Solution
The website’s composition draws from brutalist grids and editorial hierarchy, reimagined through subtle motion and spatial rhythm. The tone is cinematic, built on a contrast of muted neutrals and vibrant accent colors inspired by EU’s core IPs. Typography choices combine structure and energy, while layered imagery evokes the feeling of walking through a digital gallery. Every animation is purposeful, designed to echo EU’s mantra — bold creativity grounded in craft.
Implementation
The website was developed as a responsive, motion-forward experience optimized for performance and storytelling. Its modular structure allows EU Studios to evolve and expand their content universe without breaking consistency. The result is a site that feels alive and fluid, reflecting the studio’s identity as a bridge between art, culture, and technology.
